Learn how to answer the four questions to develop a powerful Personal Brand.

Awards 3 SHRM PDC

$99.99

per month

ENROLL NOW

Click on the items below to check out the entire course outline:

  1. Build Your Personal Brand
    • Adopt a New Mindset and Enable Your Thinking
    • Invest in Yourself and the Right People
    • Adjust Your Vision and Shift Your Focus
    • Get to Know the Real Hierarchy
    • Lose Control, Trust Your Brand
    • Create and Lead a Community
    • Embrace Diversity
    • Share Your Subject Matter Expertise
  2. Step Playbook to Managing Your Personal Brand
    • Introduction – A Personal Brand Makes You a Better, More Authentic Leader
    • Step 1 – Awareness: Create Distinction for Your Personal Brand
    • Step 2 – Define Your Personal Brand
    • Step 3 – Live and Communicate Your Identity and Discover
    • Step 4 – Maximize Your Brand with the Right Resources
    • Step 5 – Strengthen Your Brand and Reinvent Yourself
    • Bonus Chapter
  3. Develop Your Personal Brand as a Leader
    • Polishing Your Executive Presence Part 1
    • Polishing Your Executive Presence Part 2
    • The Best Leaders Make Unforgettable First Impressions
    • 14 Ways to Make an Unforgettable First Impression
    • Developing Your Leadership Impact and Influence
    • The Traditional Workplace vs. the New Workplace
    • Living and Managing Your Personal Brand
    • The 6 Characteristics of the 21st Century Leader, Part 1
    • The 6 Characteristics of the 21st Century Leader, Part 2
    • What is Your Leadership Personal Brand?
    • One Powerful Way to Control Your Leadership Reputation, Part 1
    • One Powerful Way to Control Your Leadership Reputation, Part 2